We were invited by C&A to help rebrand their Denim and Basics lines. Seen as the core staple of their collection, we created a ‘simple-to-get’ identity that communicated on the right level to their target market – The Pretty Casual. Every woman has the right to look good in a pair of denims regardless of age, shape or style. We agree!
One of Pirate’s longest standing clients. This cool and hugely successful kids brand, with an Italian spirit and Dutch roots, get Pirate to design, create and art direct their whole B2C communication. With shoots in Curacao, London, Holland & Italy this national treasure is ready to go global.
Through Pirate’s new foray into non-fashion clients we came across the lovely people at Rituals. As the result of a teaser presentation, we were asked to look at various packaging and branding projects.
After five years of successful growth, Tumble & Dry felt that it was time to consolidate a strong brand strategy to increase brand awareness and develop a clear personality. They asked Pirate to look at their total communication from scratch, which is the perfect job for us, and we took great pleasure in creating a new atmosphere for the brand, and redesigned their identity, house style, branding, website, brochures, photo shoots, look books, showroom, trade show stand and shop-in-shop concept.
When we started working with J.C. RAGS, they were an established, market-led ‘label’, but wanted to re-invent this, and re-launch as a design-led brand. So they asked Pirate to get involved to examine all that they did, and build an identity to be proud of.